Jul
31
“Ad-supported music has some bright spots and some low points. I’m not sure where trueAnthem ranks, but I like its business model. The startup raised $2 million and added Adidas as a sponsor. Unlike most free ad-supported music, songs from trueAnthem are available as MP3 files (the ones I downloaded were 128kbps) and begin with brief audio advertisements. There is also an ad at the bottom of each widget from which songs are streamed and downloaded. The press release says ad-free tracks can be purchased for $0.99 apiece, but I have not found a widget with this option.”
Ad-Supported Music Startup trueAnthem Raises $2 Million, Coolfer. agreed: this model gets a check in the yes column from me. worth a look and a resume perhaps as well. (via sadbear)